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Search Engine Optimization (SEO)/ Improve your website rankings fast

Search Engine Optimization (SEO) is a part of Digital Marketing. SEO is the process of improving the quality and quantity of website visitors from a search engine to a website or web page. Visitors can come from a variety of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.


Four vital reasons for why SEO is important:

1. Organic search is often the primary source of website visitors

Organic search is an important component of most business website performance and the buyer funnel and ultimately an important part of completing a conversion or engagement of users.

As marketers know, Google owns a significant share of the search market compared to competitors like Yahoo, Bing, Baidu, Yandex, DuckDuckGo and many others.




It is true that Google owns a significant portion of the overall search market.

Nevertheless, it is a clear leader, and thus it is important to follow its guidelines.

But the rest of the market owned by other engines is also valuable to the brand. This is especially true for special room brands where voice, visual and vertical search engines play an essential role.

Google, the world's most visited website is also the most popular email provider worldwide with over 1 billion users.

YouTube is the second largest search engine and is used by at least two billion people every month.

We know that Google visits at least once a day to get a clear majority of information in the world, including Internet access.

Being highly visible as a trusted asset to Google and other search engines will always work for a brand. Quality SEO and a high-quality website make companies a brand.


The goal of any modern SEO is to establish a strong foundation for a website with a clean, effective user experience that is easily discoverable in searches.


2. SEO Builds Trust & Credibility

In addition to the factors mentioned above, authority is accrued over time as a result of aspects like:


#Natural links.

#Positive user behaviour.

#Machine-learning signals.

#Optimized on-page elements and content.


But establishing that authority will do more for a brand than most, if not all, other digital optimizations.

Establishing a brand as an authority takes patience, effort and commitment and relies on providing a valuable, quality product or service that allows customers to trust a brand.

3. SEO is the best way to understand customers

Understanding the macro market shift to understanding consumer intent in granular details, SEO tells us what customers want and need.

SEO information and formatting - spoken or worded - gives a clear indication of our purpose and user behaviour.

It does this in many ways:


# Search query data.

# SERP analysis.

# Analytics data and AI insights.

4. Better SEO means better user experience

User experience has become the number one priority of every marketer. Everyone wants good website rankings and maximum visibility. However, few realize that the best user experience is a big part of getting there.

Google has learned how to interpret a good or bad user experience and a positive user experience has become an important element of a website's success.

Google's Page Experience update is something that marketers in all industries need to adhere to and is part of their long-term focus on the customer experience.


Customers know what they want. If they can't find it, there's going to be a problem. And performance will be impaired.

A clear example of how to create a strong user experience is how Google has become a search engine that provides searchable information directly in the SERPs (search engine results pages).

The goal is to provide users with the information they are looking for quickly and easily with fewer clicks.

Quality SEO incorporates a positive user experience, using it to work for a brand.



Tech Bungalow provides the best Digital Marketing services in Bangladesh because we have the experienced SEO experts in Bangladesh. You can get affordable search engine optimization from us.